How to Engage and Sell More Used Car Leads - With AutoWeb
The used car market today is more important than it has ever been. How do you engage and sell more used car leads? AutoWeb brought together a group of used car experts to discuss exactly that. Hosted by Sean V. Bradley, CSP and live streamed in the Millionaire Car Salesman Facebook Group and in the Millionaire Car Salesman Club on Clubhouse, the panel shares tips and best practices on how to sell more used cars.
3 Key Used Car Sales Takeaways
1. At Country Hill Motors, they perform VIN specific targeted advertising through AdCue. This merges and connects consumers with behaviors with a vehicle type or class and a price range. When Country Hill Motors’ inventory matches a specific consumer’s need, ad spend is used to advertise to just that customer or group of customers.
2. Multi-channel communication is vital to generating high quality used car leads. You have to meet the customer where they are instead of waiting for them to come where you are. Aside from generating your own used car leads, another great place to acquire high quality used car leads is by partnering with AutoWeb.
3. The panel shares best practices and word tracks for used car leads, especially when you do not have the exact vehicle in stock. One of the best ways to handle this is to ask questions and to have a used car locate process.
Learn More About the Speakers
Resources
Dealer Synergy: The Automotive Industry’s #1 Training, Consulting, & Accountability Firm
Bradley On Demand: The #1 Automotive Sales, BDC, CRM & Management Training System
Millionaire Car Salesman Facebook Group: The #1 Automotive Sales Industry Community On Facebook
Millionaire Car Salesman Podcast: The #1 Resource for Automotive Sales Professionals, Managers, and Owners
The Against All Odds Radio Show: The Against All Odds Radio Show focuses on money, success, wealth, prosperity, marriage, parenthood, work life balance, happiness, and so much more with guests that have started from the bottom, and against all odds, rose to the top.
Against All Odds Radio Show Guests & Listeners Facebook Group: The Against All Odds Radio Show Facebook Group is for listeners and guests of the hit national broadcast radio show.
Clubhouse: The Automotive Industry Is All Over Clubhouse, Are You?
Millionaire Car Salesman Club: The Millionaire Car Salesman is now on Clubhouse
Win the Game of Googleopoly: Unlocking the Secret Strategy of Search Engines by Sean V. Bradley: Rank higher in search results with this guide to SEO and content building supremacy
AutoWeb: Visit AutoWeb.com/dealers for help in revolutionizing your business to help you sell more cars.
Country Hill Motors: Country Hill Motors is proud to be your leading used car dealership that supplies the best in quality used cars, including used SUVs and used Fords.