Sometimes Social Media seems complicated, but with four simple M’s Social Media can be made simple and still beneficial to your business. The first thing you need to do with social media is monitor it. Checking your social media platforms can be time consuming, so first, connect your social media accounts to a platform that will track your traffic. This will leave you more time to monitor your competitors, to see what you can do to make your own social media platforms better. Next, you need to manage. After you’ve posted something on social media, manage the post according to the reactions it is receiving. Take the feedback from the post and improve your posts accordingly. After, you must measure. You must measure the amount of likes, shares, favorites, etc. It’s important to know how well your post is doing, and what you can do to make it better. Finally, you must monetize. Technology is growing, making social media a huge asset to sales. There is a way to sync transactions to a social media post. This will allow your business to expand, and your sales to grow. Social media will allow your business to expand, and allow your sales to grow. If you remember these four M’s, you are sure to make your social media platforms successful!