The Four Ps ....Products, People, Process and Promotions.
The key to a successful operation lies in four quadrants. These are called the four P's. In order to operate at your maximum capacity you must have the right mix of Products, People, Process and Promotions. Dealer Synergy offers a consulting solution that provides you with a cost effective approach that maximizes your return on investment in each of the four critical areas.

Business Development Center (BDC)
There are seven ways to generate business and most dealerships only utilize 2 or 3 in their BDC. Dealer Synergy helps dealerships capture and cultivate customers through a seven-step plan that utilizes all of your resources rather than just a few. We help you select the right products, train the right people, develop a process and back it with the best promotions and events.

Real-Time Management
Dealer Synergy can provide you with oversight management for any department in your dealership. Whether it is for Internet, showroom or phone sales, or fixed operations like parts and service, we have a solution for you. To learn more check out our Management web page.

OEM Compliance
The rules for Internet compliance are constantly changing. Whether you need help with your website, marketing or your tracking and response of Internet leads, Dealer Synergy can help.

Competitive Analysis
Our competitive analysis consulting can help you with everything from improving your search engine results to dominating your competition. Our Mystery Shopping program will let you know how your competition is engaging customers and prospects. We will help you craft a strategy that not only gets you prospects but allows you to keep them as customers.

Dealer 20 Groups
Dealer Synergy is a subject matter expert in the area of automotive business development. Our expertise has been gained through our consulting and field research through our many partners and clients. It would be our pleasure to share this information with you at your next Dealer 20 Group Meeting.

Beyond Dealerships
Dealer Synergy training goes far beyond dealerships. Our industry experts are leading consultants to the many of the vendors you use as well. Our outsourced training programs allow vendors focus on their core competency, whether that is creating software, websites or generating leads, while we handle the rest.

Customer Retention
Dealer Synergy can help you retain the customer base you already have. Our goal is to help you cut customer acquisition costs and increase the amount of money a customer spends with you over the life of their automobile. A customer maintained in service is 7 times more likely to repurchase. Let Dealer Synergy show you how you can increase revenue throughout your dealership through Customer Retention.